Chanel and LOreal Competition - 918 Words

The second direct competitor to Chanel is LOrà ©al, the worlds largest manufacturer of high-quality cosmetics, perfumes, and hair and skin care products. Although LOreal the company doesnt manufacture a perfume it owns the brand Lancà ´me that produces Tresor a perfume that rivals Chanel. In the chart below, it lists the US female fragrances brand share by value from the 2002 Tablebase data. The chart shows how the Lancà ´me perfume Tresor, Estee Lauder and Chanel are in relation to each other. Manufacturer Brand % 1996 % 1997 Estee Lauder Pleasures 5.8 5.9 Estee Lauder Tommy Girl†¦show more content†¦The cornerstones of the brand are its four key values: caring, innovation, expertise and the French touch. From its sumptuous fragrances to it high technology skincare and fashion-forward cosmetic lines, Lancà ´me is synonymous with elegance and chic French style. Lancà ´me delivers technolo gically advance skincare, body care, sun care, makeup and beautiful fragrances exclusively through prestige department and specialty stores. Women seeking the finest in beauty look to Lancà ´me for quality, style and results. (www.loreal.com) LOrà ©al began marketing its upscale Lancà ´me line to younger women in July 2004 funded by an estimated $300 million advertising budget worldwide. The budget will include a alluring and imaginative new print campaign which is designed with women in mind through its exceptional photography camera-work, colors, clear and concise vocabulary, and products that showcase what they are and what they do. In a way the new Lancome print ads will be comparable to the work of Andy Warhol on the Chanel No. 5 perfume bottle. The September issue of Vogue will feature an 8-page gatefold impact unit -- the first type of unit the magazine has featured in five years -- which will begin with a leader featuring Lancomes new brand statement: Experiencing beauty is like a smile . . . an energy, a feeling that takes us over . . . completely. (www.factiva.com) Approximately one third of the global media budget will be spent in the US. The campaign willShow MoreRelatedThe Cosmetics Industry Essay915 Words   |  4 Pages8%, from â‚ ¬127 billion in 2005 to hit a total worth of â‚ ¬181 billion in 2014.† (Consultancy.uk, 2015). Since benefit was founded in 1976 by twin’s jean and Jane ford, it has grown to become a household name. Benefit faces competition from larger brands such as MAC Cosmetics, L’Orà ©al and Urban Decay amongst other major brands; benefit is at times overshadowed due to its not always publicised advertisements. Within this report I am aiming to target the five key areas that will disassemble the pointsRead MoreNatura: Global Beauty Made in Brazil1231 Words   |  5 PagesNATURA: GLOBAL BEAUTY MADE IN BRAZIL †¢ Founders: Luiz Seabra. Guilherme Leal, Pedro Passos †¢ L’Orà ©al, world ´s largest beauty company. †¢ Possibilities for growth included moving to Internet sales, selling products in duty-free shops in airports, and creating retail chains in certain countries. †¢ Natura had become Brazil ´s biggest domestic cosmetics company. †¢ Leading company in sustainable use of Brazil ´s biodiversity. †¢ Natura was a unique company with a growing vision for humanity (accordingRead MoreMarket Analysis: Fragrance1454 Words   |  6 Pagesfor sales. The total global market is over 25 billion Dollars. Many great fashion designers have entered the market of fragrance (Chanel, Lanvin, Givenchy, Yves Saint†Laurent, Balenciaga †¦). After that, the speakers of the cosmetic market launched their own perfumes (Yves Saint Laurent, Estee Lauder) and finally, the family brands made their entry on the market (L’Oreal, Procter amp; Gamble, Unilever†¦). These brands have a relatively different strategy from the other. They launch some new productsRead MoreL Oreal : The World s Largest Cosmetics And Beauty Company2695 Words   |  11 PagesBrand/Organisation: L’Orà ©al Student Name: Kerry Lynne Thompson Student Number: 130285308 Module Code: MKT1002 Degree Programme: BA Hons Marketing and Managementâ€Æ' Introduction to L’Orà ©al. L Orà ©al is the world s largest cosmetics and beauty company and has been the market leader since 2001. They market 18 brands and are divided into four categories - consumer products, professional products, luxury products, active cosmetics. They operate in many varied distribution circuits in over 130 countries (L’Orà ©al, n.d)Read MoreLOreal the Body Shop, Industry Analysis2825 Words   |  12 PagesOPERATIONAL MARKETING: LOREAL THE BODY SHOP LOreal is one of the largest cosmetics companies in the world. It produces and markets a range of make-up, perfume, hair and skin care products. The companys products are sold under well-known brands such as LOreal Paris, Garnier, Maybelline, SoftSheen Carson, CCB Paris, LOreal Professionel, Kerastase, and Redken. It markets 19 global brands through three divisions: cosmetics (comprising of skincare, haircare, make-up, hair colorants, perfumes andRead MoreMarketing Plan: Maybellines New Perfume5492 Words   |  22 Pages.............................................................. 4 The company ...................................................................................................................................................................... 5 LOreal .............................................................................................................................................................................. 5 Maybelline ..........................................................Read MoreMarketing Plan: Maybellines New Perfume5503 Words   |  23 Pages.............................................................. 4 The company ....................................................................................................................................... ............................... 5 LOreal .............................................................................................................................................................................. 5 Maybelline ..........................................................Read MoreEssay on Make Up Industry Marketing5151 Words   |  21 Pagesnewspaper, Internet, and over the counter knowledge. During research we found that Lanc#244;me, Estee Lauder, and Clinique were the top-selling prestige facial makeup brands in the United States. Lanc#244;me, is under the wing of parent company LOreal, and was founded in 1935. Estee Lauder was founded in 1946 and Estee Lauder Companies founded Clinique in 1968. Their target market ranges from women 18-45 years of age and its specific focus is professional Generation X women. In this paper, we willRead MoreSwot Analysis Mac Cosmetics3535 Words   |  15 PagesBesides its commitment to the AIDS fund, M ·A ·C also has a recyclin g program, called the â€Å"Back to M ·A ·C Recycling† and supports animal-free testing[7]. Chapter Two: External Analysis 2.1 Market Analysis M ·A ·C is operating in a monopolistic competition market, with many competing producers producing the same products or substitutes. The U.S. cosmetics market grew by over $1 billion in 1999[8] and the luxury cosmetics industry, where M ·A ·C is operating in, has grown 6% since 2004. According toRead MoreEssay on Marketing Analysis on Body Shop4410 Words   |  18 Pagesof conventional funding. The Foundations focus is to assist those working to achieve progress in the areas of human and civil rights, environmental and animal protection. In March 2006, The Body Shop agreed to a  £652.3 million takeover deal by LOrà ©al family. I will be Carrying out a comprehensive market audit and analysis of Body Shop, using various marketing analytical tools for my report. MARKET AUDIT Situation Analysis Company The Body Shop International is a multinational company

The Return Midnight Chapter 20 Free Essays

Meredith usual y found her parents funny and sil y and dear. They were solemn about al the wrong things like, â€Å"Make sure, honey, that you real y get to know Alaric – before – before – â€Å"Meredith had no doubts about Alaric at al , but he was another of those sil y, dear, gal ant people, who talked al around things without getting to the point. Today, she was surprised to see that there was no cluster of cars around the ancestral home. We will write a custom essay sample on The Return: Midnight Chapter 20 or any similar topic only for you Order Now Maybe people had to stay home to fight it out with their own children. She locked the Acura, conscious of the precious contents given by Isobel, and rang the doorbel . Her parents believed in chain locks. Janet, the housekeeper, looked happy to see her but nervous. Aha, Meredith thought, they have discovered that their dutiful only child has ransacked the attic. Maybe they want the stave back. Maybe I should have left it back at the boardinghouse. But she only realized that things were truly serious when she came into the family room and saw the big La-Z-Boy deluxe lounging chair, her father’s throne: empty. Her father was sitting on the couch, holding her mother, who was sobbing. She had brought the stave with her, and when her mother saw it, she broke into a fresh burst of tears. â€Å"Look,†Meredith said, â€Å"this doesn’t have to be so tragic. I’ve got a pretty good idea of what happened. If you want to tel me about how Grandma and I real y got hurt, that’s your business. But if I was†¦contaminated in some way†¦Ã¢â‚¬  She stopped. She could hardly believe it. Her father was holding out an arm to her, as if the somewhat rank condition of her clothes didn’t matter. She went to him slowly, uncomfortably, and let him hug her regardless of his Armani suit. Her mother had a glass with a few sips left of what looked like Coke in front of her, but Meredith would bet it wasn’t al Coke. â€Å"We’d hoped that this was a place of peace,†her father orated. Every sentence her father spoke was an oration. You got used to it. â€Å"We never dreamed†¦Ã¢â‚¬ And then he stopped. Meredith was stunned. Her father didn’t stop in the middle of an oration. He didn’t pause. And he certainly didn’t cry. â€Å"Dad! Daddy! What is it? Have kids been around here, crazy kids? Did they hurt somebody?† â€Å"We have to tel you the whole story from that time long ago,†her father†¦said. He spoke with such despair that it wasn’t anything like an oration. â€Å"When you were†¦al attacked.† â€Å"By the vampire. Or Grandfather. Or do you know?† Long pause. Then her mother drained the contents of her glass and cal ed, â€Å"Janet, another one, please.† â€Å"Now, Gabriel a – â€Å"her father said, chiding. â€Å"‘Nando – I can’t bear this. The thought that mi hija inocente†¦Ã¢â‚¬  Meredith said, â€Å"Look, I think I can make this easier for you. I already know†¦Well, first, that I had a twin brother.† Her parents looked horrified. They clung together, gasping. â€Å"Who told you?†her father demanded. â€Å"At that boardinghouse, who could know – ?† Calming down time. â€Å"No, no. Dad, I found out – Well, Grandpa talked to me.†That was true enough. He had. Just not about her brother. â€Å"Anyway, that was how I got the stave. But the vampire that hurt us is dead. He was the serial kil er, the one who kil ed Vickie and Sue. His name was Klaus.† â€Å"You thought that there was only one vampire?†her mother got out. She pronounced the word the Hispanic way, which Meredith always found more scary. Vahm-peer. The universe seemed to start moving slowly around Meredith. â€Å"That’s just a guess,†her father said. â€Å"We don’t real y know that there was more than the very strong one.† â€Å"But you know about Klaus – how?† â€Å"We saw him. He was the strong one. He kil ed the security guards at the gate with one blow each. We moved to a new town. We hoped you would never have to know you had a brother.†Her father brushed his eyes. â€Å"Your grandfather spoke to us, right after the attack. But the next day†¦nothing. He couldn’t talk at al .† Her mother put her face in her hands. She only lifted it to cal , â€Å"Janet! Another, por favor!† â€Å"Right away, ma’am.†Meredith looked to the housekeeper’s blue eyes for the solution to this mystery and found nothing – sympathy, but no help. Janet walked away with the empty glass, blond French braid receding. Meredith turned back to her parents, so dark of eye and hair, so olive of skin color. They were huddling together again, eyes on her. â€Å"Mom, Dad, I know that this is real y hard. But I’m going after the kind of people who hurt Grandpa, and Grandma, and my brother. It’s dangerous, but I have to do it.†She dropped into a Taekwondo stance. â€Å"I mean you did have me trained.† â€Å"But against your own family? You could do that?†her mother cried. Meredith sat down. She had reached the end of the memories that she and Stefan had found. â€Å"So Klaus didn’t kil him like Grandmother. He took my brother with him.† â€Å"Cristian,†wailed her mother. â€Å"He was just un bebe. Three years old! That was when we found the two of you†¦and the blood†¦oh, the blood†¦Ã¢â‚¬  Her father got up, not to orate, but to put his hand on Meredith’s shoulder. â€Å"We thought it would be easier not to tel you – that you wouldn’t have any memories of what was happening when we came in. And you don’t, do you?† Meredith’s eyes were fil ing with tears. She looked to her mother, trying to silently tel her she couldn’t understand this. â€Å"He was drinking my blood?†she guessed. â€Å"Klaus?† â€Å"No!†cried her father as her mother whispered prayers. â€Å"He was drinking Cristian’s, then.†Meredith was kneeling on the floor now, trying to look up into the face of her mother. â€Å"No!†cried her father again. He choked. â€Å"La sangre!† gasped her mother, covering her eyes. â€Å"The blood!† â€Å"Querida – † her father sobbed, and went to her. â€Å"Dad!†Meredith went after him and shook his arm. â€Å"You’ve ruled out al the possibilities! I don’t understand! Who was drinking blood?† â€Å"You! You!† her mother almost screamed. â€Å"From your own brother! Oh, el aterrorizar!† â€Å"Gabriel a!†moaned her father. Meredith’s mother subsided into weeping. Meredith’s head was whirling. â€Å"I’m not a vampire! I hunt vampires and kil them!† â€Å"He said,†her father whispered hoarsely: â€Å"‘Just see she gets a tablespoon a week. If you want her to live, that is. Try a blood pudding.’He was laughing.† Meredith didn’t need to ask if they had obeyed. At her house, they had blood sausage or pudding at least once a week. She had grown up with it. It was nothing special. â€Å"Why?†she whispered hoarsely now. â€Å"Why didn’t he kil me?† â€Å"I don’t know! We Stilldon’t know! That man with his front al dripping with blood – your blood, your brother’s blood, we didn’t know! And then at the last minute he grabbed for the two of you but you bit his hand to the bone,†her father said. â€Å"He laughed – laughed! – with your teeth clamped in him and your little hands pushing him away, and said, ‘I’l just leave you this one, then, and you can worry about what she wil turn out to be. The boy I’m taking with me.’And then suddenly I seemed to come out of a spel , for I was reaching for you again, ready to fight him for both of you. But I couldn’t! Once I had you, I couldn’t move another inch. And he left the house Stilllaughing – and took your brother, Cristian, with him.† Meredith thought. No wonder they didn’t want to hold any kind of celebration on the anniversaries of that day. Her grandmother dead, her grandfather going crazy, her brother lost, and herself – what? No wonder they celebrated her birthday a week early. Meredith tried to stay calm. The world was fal ing to pieces around her but she had to stay calm. Staying calm had kept her alive al her life. Without even having to count, she was breathing out deep, and in through her nostrils, and out through her mouth. Deep, deep, cleansing breaths. Soothing peace throughout her body. Only part of her was hearing her mother: â€Å"We came home early that night because I had a headache – â€Å" â€Å"Sh, querida – â€Å"her father was beginning. â€Å"We got home early,†her mother keened. â€Å"O Virgen Bendecida, what would we have found if we had been late? We would have lost you, too! My baby! My baby with blood on her mouth – â€Å" â€Å"But we got home early enough to save her,†Meredith’s father said huskily, as if trying to wake her mother from a spel . â€Å"Ah, g racias, Princesa Divina, Vigen pura y impoluto†¦Ã¢â‚¬ Her mother couldn’t seem to stop crying. â€Å"Daddy,†Meredith said urgently, aching for her mother but desperately needing information. â€Å"Have you ever seen him again? Or heard about him? My brother, Cristian?† â€Å"Yes,†her father said. â€Å"Oh, yes, we have seen something.† Her mother gasped. â€Å"‘Nando, no!† â€Å"She has to learn the truth sometime,†her father said. He rummaged among some cardboard file folders on the desk. â€Å"Look!†he said to Meredith. â€Å"Look at this.† Meredith stared in utter disbelief. In the Dark Dimension Bonnie shut her eyes. There was a lot of wind at the top of a tal building’s window. That was al her mind had a thought for when she was out of the window and then back into it and the ogre was laughing and Shinichi’s terrible voice saying, â€Å"You don’t real y think we’d let you go without questioning you thoroughly?† Bonnie heard the words without them making sense, and then suddenly they did. Her captors were going to hurt her. They were going to torture her. They were going to take her bravery away. She thought she screamed something at him. Al she knew, though, was that there was a soft explosion of heat behind her, and then – unbelievably – al dressed up in a cloak with badges that made him look like some kind of military prince, there was Damon. Damon. He was so late she’d long ago given up on him. But now he was flashing a there-and-gone bril iant smile at Shinichi, who was staring as if he’d been stricken dumb. And now Damon was saying, â€Å"I’m afraid Ms. McCul ough has another engagement at that moment. But I wil be back to kick your ass – immediately. Move from this room and I’l kil you al , slowly. Thank you for your time and consideration.† And before anyone could even recover from their first shock at his arrival, he and Bonnie were blasting off through the windows. He went, not out of the building backward as if retreating, but straight ahead forward, one hand in front of him, wrapping them both in a black but ethereal bundle of Power. They shattered the two-way mirror in Bonnie’s room and were almost al the way through to the next room before Bonnie’s mind tagged the first â€Å"empty.†Then they were crashing through an elaborate videoset-window – made to let people think they had a view of the outdoors, and flying over someone lying on a bed. Then†¦it was just a series of crashes, as far as Bonnie was concerned. She barely got a glimpse of what was going on in each room. Final y†¦ The crashing stopped. This left Bonnie holding on to Damon koala-style – she wasn’t stupid – and they were very, very high in the air. And mobilizing in front of them, and off to the sides, and as far as Bonnie could see, were women who were also flying, but in little machines that looked like a combination of a motorcycle and a Jet Ski. No wheels, of course. The machines were al gold, which was also the color of each driver’s hair. So the first word Bonnie gasped to her rescuer, after he had blasted a tunnel through the large slave-owner’s building to save her, was, â€Å"Guardians?† â€Å"Indispensable, considering the fact that I didn’t have the first idea where the bad guys might have taken you and I suspected that there might be a time limit. This was actual y the very last of the slave-sel ers we were due to check. We final y†¦lucked out.†For someone who had lucked out, he sounded a little strange. Almost†¦choked up. Water was on Bonnie’s cheeks but it was being flicked away too fast for her to wipe it. Damon was holding her so that she couldn’t see his face, and he was holding her very, very tightly. It real y was Damon. He had cal ed out the cavalry and, despite the city-wide mind-gridlock, he had found her. â€Å"They hurt you, didn’t they, little redbird? I saw†¦I saw your face,†Damon said in his new choked-up voice. Bonnie didn’t know what to say. But suddenly she didn’t mind how hard he squeezed her. She even found herself squeezing back. Suddenly, to her shock, Damon broke her koala-grip and pul ed her up and kissed her on the lips very gently. â€Å"Little redbird! I’m going to go now, and make them pay for what they did to you.† Bonnie heard herself say, â€Å"No, don’t.† â€Å"No?†Damon repeated, bewildered. â€Å"No,†Bonnie said. She needed Damon with her. She didn’t care what happened to Shinichi. There was a sweetness unfolding inside her, but there was also a rushing in her head. It real y was a pity, but in a few moments she would be unconscious. Meanwhile, she had three thoughts in mind and al of them were clear. What she was afraid of was that they would be less clear later, after she had fainted. â€Å"Do you have a star bal ?† â€Å"I have twenty-eight star bal s,†Damon said, and looked at her quizzical y. That wasn’t what Bonnie meant at al ; she meant one to record onto. â€Å"Can you remember three things?†she said to Damon. â€Å"I’d gamble on it.†This time Damon kissed her softly on the forehead. â€Å"First, you ruined my very brave death.† â€Å"We can always go back and you can have another try.†Damon’s voice was less choked now; more his own. â€Å"Second, you left me at that horrible inn for a week – â€Å" As if she could see inside his mind, she saw this slice into him like some kind of wooden sword. He was holding her so tightly that she real y couldn’t breathe. â€Å"I†¦I didn’t mean to. It was real y only four days, but I never should have done it,†he said. â€Å"Third.†Bonnie’s voice dropped to a whisper. â€Å"I don’t think any star bal was ever stolen at al . What never existed can’t be stolen, can it?† She looked at him. Damon was looking back in a way that normal y would have thril ed her. He was obviously, blatantly distressed. But Bonnie was just barely hanging on to consciousness at this point. â€Å"And†¦fourth†¦Ã¢â‚¬ She puzzled out slowly. â€Å"Fourth? You said three things.†Damon smiled, just a little. â€Å"I have to say this – â€Å"She dropped her head down on Damon’s shoulder, gathered al of her energy, and concentrated. Damon loosened his grip a little. He said, â€Å"I can hear a faint murmuring sound in my head. Just tel me normal y. We’re well away from anyone.† Bonnie was insistent. She scrunched her whole tiny body together and then explosively sent out a thought. She could tel that Damon caught it. Fourth, I know the way to the seven legendary kitsune treasures, Bonnie sent to him. That includes the biggest star ball ever made. But if we want it, we have to get to it – fast. Then, feeling that she had contributed enough to the conversation, she fainted. How to cite The Return: Midnight Chapter 20, Essay examples

Pointillism free essay sample

Has everyone heard of Van Gogh? He is one of the most popular artists of the western cultural tradition. His paintings are some of the most treasured pieces of art and have sold for hundreds of millions, but during his lifetime he was shunned and his works were ignored. He was a shy and introverted, he spoke 4 languages and was well read but he lived and worked as a peasant. He was born march 30, 1853 in Groot-Zunbert which is a small Dutch village. His full birth name was Vincent Willem van Gogh He was the oldest child of 6. Little is known about his early education At the age of 15 with his family facing financial hardship, The museum thing did not work out, as I found out most of his jobs Van Gogh’s father was a pastor so leaning on his religious upbringing he decided He failed at romance, failed at finances and finally committed suicide. We will write a custom essay sample on Pointillism or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page So why is he so important? Vincent was a self taught artist that used the early inspirations from the museum and the surrounds of his life. Putting aside his mental state Van Gogh saw and felt passion in his art. He created images of desire and inhumane experiences. Images of the evil that men succumb to and when viewing these images you really can’t help having a compassionate response to them. Van Gogh also lived out the stereotype of the crazy artist. So I think he satisfies some stereotypical expectations that our culture has imposed on artist. * Pointillism is a technique of applying paint in a pattern of different colored dots. From a distance the eye does not see the dots individually and the colors blend together to form an image. Van Gogh painted a Self Portrait in 1887 using this method. The lively effect of the dots and color in this image contrast sharply with his dour expression. * Impasto The word impasto' is Italian dough or mixtureis a technique of spreading paint thickly onto the canvas with a palette knife or brush so that the strokes are visible. Van Gogh used this technique often, but it is notably effective in his painting Starry Starry Night where the swirling brushstrokes of the stars and clouds in the sky create a sense of rapid movement. Van Gogh worked instinctively and quickly and this distinctive brushwork is a recurring theme in his paintings. First, it makes the light reflect in a particular way, giving the artist additional control over the play of light on the painting. Second, it can add expressiveness to the painting, the viewer being able to notice the strength and speed applied by the artist. Third, impasto can push a painting into a three dimensional sculptural rendering

Small Boat Cooling System Operation and Maintenance

Small Boat Cooling System Operation and Maintenance There are two common engine cooling schemes in small vessels. Raw water cooling circulates seawater through the engine block directly, while closed loop cooling utilizes a heat exchanger to isolate the engine coolant from seawater which carries the excess heat out of a vessel. Both systems have similar components and operation. The more complex of the two systems is actually two simple cooling loops in series. The concepts are easy to understand and so are the fixes to common problems. Raw Water or Open Cooling We will follow the path of the water from the sea into the intake which is fitted with a valve called a seacock to close the opening if a coolant line fails. These connections are large and will put several hundred gallons per minute into your hull if they fail. The cooling water passes through a strainer which should be checked each day. Emptying this little basket of garbage is very important since it will impede the flow to the engine which could cause damage. Expensive damage. Next the seawater travels through a hard piped line or sometimes flexible hose to the cold side of the engine cooling system. Any soft lines should be secured with double band clamps on each connection, they should be checked very often for failure or wear. On its journey through the engine the cool sea water absorbs heat by passing through small channels cast into the engine components. These channels give plenty of surface area where heat can be absorbed but they do have drawbacks like clogging and freezing in cold weather. As the seawater exits it passes though a thermostat which can be a automotive spring type device or a sensor connected to a automatic gate valve. If the water is below the ideal temperature threshold for the engine cooling water by passes the engine until heat removal is required. A cold running engine is bad for the machinery and the efficiency of an engine. The cooling water and exhaust gasses are combined in a wet exhaust system where they exit the vessel. If exhaust is aerial then cooling water passes through another seacock to exit the hull. Closed Loop Cooling This type of cooling is very similar to raw water cooling except in place of an engine theres a heat exchanger. Basically a tube within a tube that transfers heat without allowing liquids to mix. The coolant circulates on the engine side while raw seawater circulates on the heat exchanger side. Other than this important point all operations are similar. Pros and Cons of Open and Closed Systems Open Pros: simple and well known, no chemicals, if hard piped the only maintenance is cleaning the strainer. Cons: Prone to clogging with debris, pure water allowed to freeze in engine passages will crack the engine block, in some environments the inside of the system can become home to mussels and barnacles. Closed Pros: Much less time to bring a engine to a stable operating temperature, less temperature fluctuation increases fuel and power efficiency, winterizing tasks and cold damage are minimized, if a clog appears it will be in the heat exchanger side which can be easily serviced; a clog in an engine passage requires disassembly excess heat can be used for space heating. Cons: Marine coolant is expensive and many systems have a high capacity, potential to leak coolant into the surrounding water, additional anodes must be placed and monitored for signs of corrosion. Whats the Best Marine Cooling System? The answer depends on you location and operations. Fouling and clogs are the biggest issue for most operators and local knowledge works best for these situations. If you must choose one type of system over another and everything else seems equal, then take a look at the anti-fouling paint used in your area. If it is meant to aggressively prohibit growth of marine life, then you should consider a closed system to reduce the risk of damage. How to Flush Your Work Boat Cooling System While there are a couple thousand large ships in the global merchant fleet, there are perhaps a couple hundred thousand smaller work boats. Operators of these boats are often also owners and to keep costs down some go without professional maintenance services. If you choose this approach it will save money, although it does increase the risk of damage due to human error. Working carefully and understanding some of the underlying concepts of you equipment will assure the job is done correctly while still saving money. Many of us have entered this profession through the world of small boats. Those long days spent at the marina washing recreational boats for extra spending money turned into more complex jobs. Soon, those little electrical and plumbing jobs earned a few dollars, and hopefully a good reputation. Then one day, while crammed under the helm station of a ship, the thought crosses your mind; how did I get here? Formal education  is available for these jobs and many excellent schools will give you a comprehensive understanding of the systems of any size vessel.

USS Utah (BB-31) in World War II

USS Utah (BB-31) in World War II USS Utah  (BB-31) - Overview: Nation:  United States Type:  Battleship Shipyard:  New York Shipbuilding, Camden, NJ Laid Down:  March 9, 1909 Launched:  December 23, 1909 Commissioned:  August 31, 1911 Fate:  Sunk during the attack on Pearl Harbor USS Utah (BB-31) - Specifications Displacement:  23,033  tons Length:  521  ft., 8 in. Beam:  88  ft., 3 in. Draft:  28  ft., 3 in Propulsion:  Parsons steam turbines turning four propellers Speed:  21  knots Complement:  1,001  men​ Armament 10 Ãâ€" 12 in./45 cal.  guns16 Ãâ€" 5  in.  guns2 Ãâ€" 21 in. torpedo tubes​ ​USS Utah (BB-31) - Design: The third type of American dreadnought battleship after the preceding  - and  classes, the  Florida-class was an evolution of these designs.   As with its forerunners,  design of the new type was  significantly influenced  by war games  conducted  at the US Naval War College.   This  was due to the fact that  no dreadnought battleships were yet in use when naval architects began their work.   Close to the  Delaware-class in arrangement, the  new type  saw the US Navy  switch from  vertical triple expansion steam engines to new steam turbines.   This change led to a lengthening of the engine rooms, removal of the after boiler room, and widening of the  remainder.   The larger boiler rooms led to an enlargement in  the overall beam of the  vessels which improved their buoyancy and metacentric height. The  Florida-class retained the fully-enclosed conning towers employed on the  Delawares as their effectiveness had been demonstrated at engagements such as the  Battle of Tsushima.   Other aspects of the superstructure, such as the funnels and lattice masts, were altered to some degree  relative to the  earlier design.   Though designers initially desired  to arm  the ships with eight 14 guns, these weapons were not  sufficiently developed and  naval architects  instead decided to  mount ten 12 guns in five twin turrets.   Placement of the turrets followed that of the  Delaware-class and saw  two situated forward in a superfiring arrangement (one firing over the other) and three aft.   The after turrets were arranged with one in a superfiring position over the other two which were located back-to-back on  the deck.   As with the preceding  ships, this layout proved problematic in that turret  Number 3  could not fire astern if Number 4 was trained forward.   Sixteen 5 guns were arranged in individual casemates as a secondary armament. Approved  by Congress, the  Florida-class consisted of  two battleships: USS  Ã‚  (BB-30) and USS  Utah  (BB-31).   Though mostly  identical,  Floridas design called for the construction  of a large, armored bridge which contained space for both directing the ship and fire control.   This proved successful and was utilized on later classes.   Conversely,  Utahs superstructure employed a traditional arrangement for these spaces.  The contract for building  Utah  went to New York Shipbuilding in Camden, NJ  and work commenced on March 9, 1909.   Building  continued over the next nine months and  the new dreadnought  slid down the ways on December 23, 1909, with Mary A. Spry, daughter of Utah  Governor William Spry, serving as sponsor.   Construction progressed over the next two  years and on August 31, 1911, Utah  enter commissioned with Captain William S. Benson in command. USS Utah (BB-31) - Early Career: Departing Philadelphia,  Utah  spent the fall conducting a shakedown cruise which included calls at Hampton Roads, Florida, Texas, Jamaica, and Cuba.   In March 1912, the battleship joined the Atlantic Fleet and commenced routine maneuvers and drills.   That summer,  Utah  embarked midshipmen from the US Naval Academy for a summer training cruise.   Operating off the New England coast, the battleship returned to Annapolis in late August.   Having completed this duty,  Utah  resumed peacetime training operations with the fleet.   These continued until late 1913 when it crossed the Atlantic and embarked on a goodwill tour of Europe and the Mediterranean. In early 1914, with tensions rising with Mexico, Utah  moved to the Gulf of Mexico.   On April 16, the battleship received orders to intercept the German steamer SS  Ypiranga  which contained an arms shipment for Mexican dictator Victoriano Huerta.   Eluding American warships, the steamer reached Veracruz.   Arriving at  the port,  Utah,  Florida, and additional warships  landed seamen and Marines on April 21 and, after a sharp battle, began the US occupation of Veracruz.   After remaining in Mexican waters for the next two months,  Utah  departed for New York where it entered the yard for an overhaul.   This complete, it rejoined the Atlantic Fleet and spent the next two years in its normal training cycle. USS Utah (BB-31) - World War I: With the US entry into World War I in April 1917, Utah  moved to the Chesapeake Bay where it spent the next sixteen months training engineers and gunners for the fleet.   In August 1918, the battleship received orders for Ireland and departed for Bantry Bay with Vice Admiral Henry T. Mayo, Commander-in-Chief of the Atlantic Fleet,  aboard.   Arriving,  Utah  became flagship  of Rear Admiral Thomas S. Rodgers Battleship Division 6.   For the final two months of the war, the battleship protected convoys in the Western Approaches with USS Nevada  (BB-36) and USS Oklahoma  (BB-37). In December,  Utah helped escort President Woodrow Wilson, aboard the liner SS  George Washington, to Brest, France as he traveled to the peace negotiations at Versailles. Returning to New York on Christmas Day,  Utah  remained there through January 1919 before resuming peacetime training with the Atlantic Fleet.   In July 1921, the battleship crossed the Atlantic and made port calls in Portugal and France.   Remaining abroad, it served as flagship of US Navys presence in Europe until October 1922.   Rejoining Battleship Division 6,  Utah took part in Fleet Problem III in early 1924 before embarking General John J. Pershing for a diplomatic tour of South America.   With the conclusion of this mission in March 1925, the battleship conducted a midshipman training cruise that summer before entering Boston Navy Yard for a significant modernization.   This saw its coal-fired boilers replaced with oil-fired ones, the trunking of its two funnels into one, and the removal of the aft cage mast.    USS Utah (BB-31) - Later Career: With the completion of the modernization in December 1925,  Utah  served with the Scouting Fleet.   On November 21, 1928, it again sailed for  sailing South America.   Reaching Montevideo, Uruguay,  Utah  brought on board President-elect Herbert Hoover.   After a brief call at Rio de Janeiro, the battleship returned Hoover home in early 1929.   The following year, the United States signed the London Naval Treaty.   A follow-on to the earlier Washington Naval Treaty, the agreement placed limits on the size of the signatories fleets.   Under the terms of the treaty,  Utah  underwent a conversion into an unarmed, radio-controlled target ship.   Replacing USS  Ã‚  (BB-29) in this role, it was re-designated AG-16.    Recommissioned  in April 1932,  Utah  shifted to San Pedro, CA in June.   Part of Training Force 1, the ship fulfilled its new role for the majority of the 1930s.   During this time, it also took part in Fleet Problem XVI as well as served as a training platform for anti-aircraft gunners.   Returning to the Atlantic in 1939,  Utah  participated in Fleet Problem XX in January and training with Submarine Squadron 6 later that fall.   Moving back to the Pacific the following year, it arrived at Pearl Harbor on August 1, 1940.   Over the next year it operated between Hawaii and the West Coast as well as served as a bombing target for aircraft from the carriers USS  Lexington  (CV-2), USS  Saratoga  (CV-3), and USS  Enterprise  (CV-6).    USS Utah (BB-31) - Loss at Pearl Harbor: Returning to Pearl Harbor in the fall of 1941, it was berthed off Ford Island on December 7 when the Japanese attacked.   Though the enemy focused their efforts on the ships moored along Battleship Row,  Utah  took a torpedo hit at 8:01 AM.   This was followed by a second which caused the ship to list to port.   During this time, Chief Watertender Peter Tomich remained below decks to ensure that key machinery continued to operate which allowed  the majority of the crew to evacuate.   For his actions, he posthumously received the Medal of Honor.   At 8:12 AM, Utah  rolled to port and capsized.   Immediately thereafter, its commander, Commander Solomon Isquith, could hear trapped crewmen banging on the hull. Securing torches, he attempted to cut as many men free as possible. In the attack,  Utah  suffered 64 killed.   Following the successful righting of  Oklahoma, attempts  were made to salvage the old ship.   These proved unsuccessful and efforts were abandoned as Utah  had no military value.   Formally decommissioned on September 5, 1944, the battleship was stricken from the Naval Vessel Register two months later.   The wreck remains in place at Pearl Harbor and is considered a war grave.   In 1972, a memorial was constructed to recognize  the sacrifice of  Utahs crew. Selected Sources: DANFS: USS  Utah  (BB-31)NHHC: USS  Utah  (BB-31)MaritimeQuest: USS  Utah  (BB-31)

The Civil War in Sierra Leone Research Paper Example | Topics and Well Written Essays - 1500 words

The Civil War in Sierra Leone - Research Paper Example Marked with occasional military coups, the weak governments installed (mainly through international intervention) did not last long enough to oversee meaningful development or even stabilization, which has left a mark of continued failure and backwardness in the country. Several factors have been attributed to the onset of the civil war. Many researchers appear to settle for the more widely known reason: the independence government and other governments that followed did not attend to the grievances of the growing marginalized population. As a result, inaction created a very large group of aggrieved young men, who could not get decent employment since they were either semiliterate or completely illiterate. The government of the day had adopted a new system that promoted education as an exclusive preserve of the privileged. The marginalized population resorted to guerrilla warfare to ascend to power. This paper provides an analysis of the lack of authority that the government showed during the war. Several fights have involved children below the age of eighteen years, including the one in Southern Sudan. However, there was no direct involvement of children in their masses as witnessed when the Revolutionary United Front began its anti-government operations in Sierra Leone. The appalling picture of thousands of underage fighters engaging military officers with better equipment led to a lack of trust in the government. The government was viewed as one unable to uphold the rights of children and refugees at the general. The perception soon transformed into one of feeling betrayed and unprotected, especially when the nation witnessed the fast speed at which the militia was capturing provinces.

Establishing A Technical College In Ivory Coast Dissertation

Establishing A Technical College In Ivory Coast - Dissertation Example The secondary school education consisted of two learning cycles totaling to seven years of learning. After the first cycle (the first four years of learning), the students were to sit for an exam and be issued with a certificate in lower secondary education- BEPC. With this qualification, a student would take on an entry-level job, join a teacher-training institution, or proceed to a college for three years. There were other alternative (complementary) courses for the students who did not make it to the colleges that combined both academic and practical training to equip the students with adequate skills that are essential in improving their productivity in the competitive labor market. The students received a certification that corresponds to one or two years of study at the university level in the US. This certification provided a qualification to pursue technical institutions and improve their professional and analytical skills. Education promotes political, social, and economic d evelopment in a given country. A good education can only be realized if an effective educational system is put in place. Nevertheless, the development of this effective educational system is in turn affected by the political, economic, and social factors prevailing in Cote d’Ivoire (King, and Martin, 2010). This paper seeks to establish a vocational learning institution in the republic of Ivory Coast. This following the fact that higher education in this West African state has highly been affected by political instability and socio-economic variables in the economy. The country’s youth population in need for higher education is very proportionate. Youths and the upcoming generation form the backbone to the economy of Ivory Coast. However, their ability and capacity to deliver is barred by inadequate access to learning institutions and facilities. Increasing access to these social amenities in the economy will therefore be essential in developing their technical and pro fessional potentials, Motivation Ivory Coast was a French colony and attained her independence in 1960. After the independence, the country was under a system of one-party rule for three decades with President Felix Houphouet-Boigny. On 28 October 1990, the country had the first presidential election in which the incumbent won with over 80% of the votes. Coupled with the social crisis that rocked the country, the presidential elections led to political unrest since the electoral process was marred by allegations of rigging. Even though it was believed that democracy had been restored in country, the opposition parties and their leaders have not been treated fairly (Middleton, Ziderman, & Van, 2011). Therefore, there has been constant political unrest within the country. Last year, another presidential election was held in which his opponents according to the elections commission defeated the defending president. The president dismissed the results and refused to concede defeat leadi ng to another political unrest. This situation lasted until the president was forcefully hoisted from power. Since then, the country is in the process of reconstructing its broken system and fixing the social and economic crises. As at 2005, Cote d’Ivoire had a large number of youthful populations with more than 42% of the entire population being below 15 years. A report by the IMF in 2006 approximated the population of Ivory Coast to be 18.9 million. This decline in population growth rate was attributed to the fall in fertility rate, poor health, and lower immigration rate. Out of this population, approximately 48.8% of Ivorian lives below the poverty line with less than USD2 to survive on per day. Social amenities such as health, education, and housing have deteriorated